Food and grocery delivery taken to a new level: that's why NetPincér became foodpanda

Now it's no longer news to you: from the end of September we will continue under the name foodpanda. The name and image will change, but the quality of our service will remain the same. Although NetPincér has left a deep mark on the masses of guests during our 22 years of existence, the time has come for a tearful farewell. True, this farewell is not final and will not last forever: we will continue under the name foodpanda. Join us for one last NetPincéres nostalgia party and discover what goodies await you with foodpanda.

From dial-up internet to NetPincér: how the idea became reality

With the NetPincér services and developments that are now well-known and make your life easier in countless areas, it may be difficult for you to remember the early days. The beginning of our story dates back to 1999, when the idea of ​​online food delivery was born in the minds of enthusiastic students in the Kinizsi dormitory – and hungry for delicious, restaurant-quality food.

Our true founders, Péter Perger and Zoltán Csontos, were made a little more difficult by the fact that 22 years ago, broadband internet was not as widespread and obvious as it is today. Smartphones and mobile internet were not even a distant thought, so they took quite a risk by starting an online food delivery business.

For this reason, they initially focused on dormitory students like them and especially on “cubes” who knew and used the internet inside and out. The walls of the Schönherz dormitory may still preserve the memory of the first NetPincér advertisements, but it took a lot of perseverance and work to make the service, which was almost renamed sültgalamb.hu, a national service.

Red letter holiday in the NetPincér calendar: March 19, 1999.

Thanks to the hard work, i.e. online developments and the expansion of the restaurant partner network, March 19, 1999 was the day when NetPincér officially outgrew the dormitory framework and became a nationwide food delivery service.

Although the formula looked a little different during this period: there was no mention of NetPincér GO, takeaway orders or NetPincér market. It would be more correct to say that the essence of our innovation was that restaurants with their own couriers were put on a common platform, where you could order delicacies for your train, taking into account addresses and delivery areas.

Since we caught the thread in time in the early 2000s and revolutionized restaurant food ordering, even in modest opinions, more and more people, like you, thought about giving us an adventurous and mouth-watering try.

Moreover, there was demand for this innovative service not only within Hungarian borders, but also abroad. Even then, even with a completely Hungarian ownership background, we thought that all the good things that NetPincér users can experience first-hand should not be limited to domestic guests.

After Péter Sziebig joined our team in 2000 – who even coded netpincer.hu with the help of free internet he won on the roof of a student hostel in Hawaii – there was no obstacle to rowing into international waters. From 2003 onwards, we were also present in several European countries, such as Austria, and delivered delicious food to our homes – to the great delight of our hungry users.

Let's put it plainly: Delivery Hero and foodpanda - how is this?

Believe it or not: the current brand change does not mean a change of ownership. That already happened in 2016, when we joined the Delivery Hero group, which also owns foodpanda.

We stopped the thread of our story in 2003, but not by chance: after both the platform and the customer and user base underwent a significant expansion compared to the possibilities at the time, our turnover was able to double for years.

Thanks to you and the other users, we reached the next milestone in 2008: the number of orders per year of one million, which, due to the developments made along the way, improved steadily year after year until 2014. By then, it was clear that the latest step up – which was realized in the expansion of convenience functions and options for you, our loyal user – required an international change of approach and even more serious innovations.

This is when the Delivery Hero group of companies came into the picture, including, for example, the internationally known food and grocery delivery company foodpanda. We finally joined the group of companies in 2016 – along with important online food ordering platforms in Serbia and Croatia, by the way – and the ownership structure changed at that time, but our founders naturally remained on board. In other words, the brand change planned for September 2021 does not mean a change of ownership at the same time, as we are already past that.

A friend who takes care of you: everything in one place, conveniently and quickly

The founders of NetPincér were already thinking about how they could meet the needs of our customers and make the service even more professional and versatile in that small room in Kinizsi dormitory.

We know that most people do not like changes and stick to well-established habits and tools. But in our experience, there always comes a point when previous methods no longer hold the promise of opportunities and development, but rather impose limitations.

At NetPincér, we broke down these very limitations in 2016 when we joined Delivery Hero. Users who prefer domestic businesses inevitably harbor some aversion to foreign partners. But if you think about it a little more, you didn’t do it wrong either…

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11 useful innovations thanks to the addition of NetPincér Delivery Hero

One of the important innovations that we can attribute to Delivery Hero – and which later served as the basis for even more developments – was the introduction of our own courier service, NetPincér GO. Today, this also has nationwide coverage, as around 4,300 of our courier partners drive their bikes, scooters or cars in 36 cities in order to ensure that you receive your order on time.

This is the service that fits Hungary in your pocket: you can use our NetPincér GO service in more than 30 domestic cities. In addition to Budapest, you can also find it in Gödöllő, Szentendre, Budaörs and Budakalász, Győr, Szeged, Miskolc, Kecskemét, Szombathely, Mosonmagyaróvár, Nyíregyháza and Pécs.

With this, you can have your order delivered not only to your home, workplace or the park where you train, but you can also use it during your vacation. You can make your days of relaxation easier and more delicious by walking on the shores of Lake Balaton, or you can even crown a trip to Eger or Debrecen with it.

What's more! You can even place a surprise order for someone else, if you indicate in the comments section who you are ordering for. You can surprise them with something delicious or with a life-saving shopping trip:

  • your parents,
  • your brother,
  • your grandmother,
  • but also sick colleagues,
  • friends with small children.

But that's not nothing, right?

It just seems easier to pick up your order on your way home or to work. Whether it's a store or a restaurant, sometimes it's nice to be able to leave the four walls and not have to stand in one place waiting for the courier to deliver your order.

Today, NetPincér offers countless restaurants and shops across the country where you can do this. You can even stop by the restaurant on your way home from work for dinner, but you can also pick up the most important items for your daily shopping.

This is also helped by the fact that you can place your order not only for an immediate time, but also for a specific time of day - of course, adapting to the opening hours of our partners.

Convenience above all!

One of the significant launches of recent years was undoubtedly the introduction of stores to NetPincér. By 2021, we have reached the point where you can no longer only order breakfast, lunch, dinner or snacks for the series from us.

But even dinner ingredients and other household items. A wide range of stores is waiting to satisfy your needs: whether it is crispy bread from a proven bakery, cleaning products or toiletries. But you can also count on us if you forgot about your mother's birthday and would like to surprise her with a bouquet of beautiful flowers.

From us you will continue to get everything you need for a quick and convenient everyday shopping. Depending on our partners, we are at your disposal from Monday to Sunday: this will not change in the future.

NetPincér market represents NetPincér's own stores and is once again a service that frees you from another unloved burden. From the burden of annoying, time-consuming shopping. Now you don't have to maneuver between shelves and other customers after work: your order placed in our own store network will be delivered to you by our NetPincér GO courier partners, with home delivery within 30 minutes.

NetPincér market is still the perfect choice if:</b>

  • you've run out of tomato sauce for your spaghetti,
  • there's only one apple that's starting to wilt at the bottom of the fruit bowl,
  • you need to do laundry, but you're out of washing powder or fabric softener,
  • there are only a few drops of shower gel left at the bottom of the bottle,
  • your puppy is looking at you with sad eyes because his treat is gone.

We accept orders from NetPincér market in Budapest from Monday to Wednesday and Sunday from 8 am to 10:45 pm, and on Thursday, Friday and Saturday from 8 am to 1 am. And in Debrecen from 8 am to 10:45 pm all week: this will not change in the future. Fill up your pantry or refrigerator easily and simply, without any effort.

Choose comfort and safety, and spend the time you save shopping on activities you really love. Call your grandmother or best friend, watch an episode of your series, read a few pages of your current reading. Take time for yourself and your loved ones, NetPincér market, or later panda market, will help you with this.

In 2020, we paid off our old debt by renewing both our website and mobile app. The result is a stronger website and a renewed application, with countless new, useful features and a refreshed design. The renewed platforms also met the needs of the increased number of orders and the partners joining during the coronavirus, and you also experienced that these interfaces have become faster and easier to use.

In addition, we have pampered you with even more features to improve the user experience: such as map and location for address selection, online tipping at NetPincér GO partners, NetPincér Coupon Pocket, and the aforementioned Takeaway order at relevant partners. We have expanded the filtering options and made the settings more personalized. For example, you can add multiple addresses, but you can also list your favorites.

It is now obvious that you can pay your bill not only with cash, but also online, but we would like you to be able to choose from additional options in addition to online bank card payment.

For this reason, you can pay for your order with SZÉP cards – OTP, MKB AND K&H – and Apple Pay. In addition, if you don’t like to mess around with change and order from a NetPincér GO partner, you can also arrange a tip for the courier online. Whatever is more convenient for you.

Our long-awaited player loyalty program arrived in 2020, presented to you by Husi, the cat, and Zsömi, the vizsla, in our application. By completing our challenges – i.e. by ordering something delicious – you can collect points and badges, which you can exchange for scratch cards.

What can you win with scratch cards? Discounts of various amounts, which you can use on your next orders, within the validity period of the coupon you won. Of course, you can find your coupons in the NetPincér Coupon Pocket.

Even though NetPincér becomes foodpanda, our referral program will not be lost. We will continue to reward you for recommending us: starting in 2020, we will reward you if you recommend NetPincér to people who have not ordered from us before, who were not our users.

The reward for this will arrive after the invited guest's first order: we will give you and your friend or family member a 1500-1500 HUF coupon each. So, continue to invite yourself to a great discount!

As a Hungarian company, we have always felt the weight of our responsibility and have embraced causes close to our hearts to the best of our ability, just think of the Belvárosi Kutyafestival a few years ago.

However, since we joined the German Delivery Hero group, we have fortunately had the opportunity to take our charity programs to a new level. With the help of our platforms, we build a bridge between our users and various charities and have made donating to us as simple as possible.

On the NetPincér online platforms – and later also on foodpanda – you can currently support 6 charities:

  • Food Bank Association
  • Community Forests Foundation
  • Hungarian Youth Red Cross
  • Smile Foundation
  • Ecological Culture Foundation
  • Take Home! Foundation

As a loyal user, you have probably noticed that we love creative content and collaborations. Perhaps our collaboration with GameStar is the best example of this, as there is not a single doctor with a gamer vein among our users.

Moreover, this playful, exciting and constantly changing world is close to us, which is why we were honored to work together on creative campaigns and giveaways. You can of course expect similar meaningful things in the future!

You certainly feel good when your efforts and results are recognized at work. It’s no different with us, with NetPincér. The implementation of the developments and programs listed above were mainly steps in the transformation into foodpanda, but regardless of this, they are results that can be linked to NetPincér.

That’s why we are proud that in 2020 alone, we won the following awards with our charity projects, gamer content and other services:

The Take It Home! Regarding the Virtual Dog Restaurant created for the foundation:</b>

  • Effie Awards Hungary Silver Award, in the social purpose campaigns/non-profit/other category
  • Microsoft Innovation Special Award

Regarding our gamer content:</b>

  • Prizma PR Award, in the “Social media page or group” category: silver award
  • Prizma PR Award, in the “Hospitality, tourism” category: bronze award
  • Content Marketing Awards: 2 gold and 1 silver award with the NetPincér Gamer Social Media Content competition
  • Marketing Diamonds recognition in the social media solutions category

This farewell is not bitter: NetPincér's useful functions will remain as foodpanda

As you can see from the innovations introduced since 2016 – when Delivery Hero acquired NetPincér – our parent company has long-term plans for Hungary. The name change is of course no coincidence and we shed a few tears for it.

However, the goal is for our parent company to be able to standardize restaurant and food delivery within the fast-food business in Europe as well. This was only necessary so that if you visit Germany, for example, you can also enjoy the convenient services that NetPincér, now foodpanda, can provide at home. And vice versa: German tourists can also use the services they love in Berlin in Budapest or even on the shores of Lake Balaton.

He will remain with us as foodpanda:

  • the website and mobile application, as well as the functions and programs available on them,
  • only the design changes, the simple and fast use remains,
  • the well-known social media sites and Customer Service,
  • as well as our almost 6,000 restaurant and business partners, as well as our more than 4,300 courier partners.

NetPincér's DNA remains with foodpanda - you can expect these in the future

It's easy for us to answer this.

  • we will be even faster, we will introduce even more convenience features,
  • NetPincér market will become panda market and national expansion will also accelerate,
  • in the countries where foodpanda is available, the application will become uniform everywhere, so you can use it for food and grocery home delivery both in Hungary and abroad,
  • thanks to continuous development and expansion, we will bring hundreds of office jobs to Hungary, and we will also increase the number of our courier partners by thousands.

Do you love and use NetPincér? Join us as a foodpanda! Be part of not only our present, but also our future.